How good is our sense of taste? Do we even know what we actually like?

Photo by Chris Ralston on Unsplash
I recently conducted an in-person mini-experiment on whether we can tell different beverages apart - and how much we like them (with co-organizer Hannah Vazquez). Different stations were set up, each containing small (<1oz) tasting cups of a single type of beverage (with 5-6 distinct beverages of that type, labeled A, B, C, etc. so that nobody could tell which was which). The stations were: 5 types of water 5 types of cold coffee 5 types of pinot noir red wines (of varying pric...
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